Here at Step Up we pride ourselves on being a teeny tiny bit ahead of the curve. And as it turns out, we're on trend too, because as of last week, Selfridges has launched a new campaign. If you aren't a Selfridges campaign aficionado, then you're missing out, because the store has a unique way of bringing to life something that's really zeitgeist-y, something in the air. And lo and behold, this time around, their campaign, Work It! centres on the shifting landscape of our careers. 'The way we work is changing. From the death of the '9 to 5' to innovations in technology, we're exploring the shifting work-life landscape with a programme of pioneering talks and workshops, life-enhancing product launches and inspiring beauty experiences.'
There will be an in-store Makerversity, which will be an immersive customer experience by the kick-starters of the Third Industrial Revolution; there's also a series of talks, demonstrations, discussions and a programme of activities to make that lunch break a reality rather than an al desco bore.
It sounds like our kind of thing, so if you're interested take a trip down to one of their stores and experience the brilliance in person. As a celebration of all things fashionable and work related, we've curated a little capsule work wardrobe for this unpredictable, trans-seasonal weather. All the items are, of course, available at Selfridges.